Selling, Buying, or Upsizing?
Build the Right Plan Before You Move
Whether you’re selling your home, buying your next one, or doing both at the same time, the strategy behind your move matters. Craig Johnston helps clients protect their equity, avoid costly mistakes, and move forward with clarity across Coquitlam, Port Moody, and Port Coquitlam.
No pressure. No obligation. Just a clearer conversation about your next move.
Why this page matters
This isn’t just about choosing a Realtor. It’s about choosing the person who will guide one of the biggest financial decisions of your life with strategy, care, and precision.
A polished seller. A skilled negotiator. A Coquitlam real estate expert clients want in their corner.
Craig Johnston’s edge started before real estate. As an Account Executive for a global hotel brand, he worked with major accounts, built trusted partnerships, and learned how to align people, timing, communication, and outcomes in a way that created long-term value.
As part of the top 1% MACNABS Real Estate Team, Craig brings local authority, strong negotiation, and a relationship-first style to buyers, sellers, and move-up families across the Tri-Cities.
It is one thing to find a good Realtor. It is another to find one who truly knows and lives the area.
Craig lives on Burke Mountain and has spent decades in the Tri-Cities. He understands how neighbourhoods evolve, where value is created, and how to position your move for long-term success.
- Real local experience, not just stats
- Guidance based on long-term value, not short-term noise
- Clear strategy for buying, selling, or both
What Makes a Strategy Call With Craig Different
This is not a generic consultation. It is a focused conversation built around your goals, your timing, and the smartest path forward.
He listens first
Craig starts by understanding your goals, concerns, timing, and what needs to happen for the move to make sense.
He builds real strategy
From pricing and timing to whether selling first or buying first makes sense, Craig helps map out a practical plan.
He communicates clearly
Clients know where they stand, what to expect next, and why each decision matters.
He moves things forward
Craig is thoughtful, proactive, and always looking for the smartest next step that protects your position.
Recent Sales Case Study Band
These examples show the kind of thinking that helps Craig’s clients create stronger outcomes in changing markets.
Multiple offers in 6 days
A carefully prepared launch, strong media, and pricing designed to create urgency helped generate quick traction and multiple offers instead of a stale listing cycle.
- Fast launch with strong presentation
- Buyer momentum created early
- Negotiation position strengthened quickly
Move-up clients protected both sides
When clients are buying and selling together, the advice has to account for timing, equity protection, and next-step planning — not just one transaction in isolation.
- Timing strategy mapped first
- Sale and purchase handled together
- Less stress and better alignment
Seller preparation created leverage
Strong presentation, sharper positioning, and a cleaner launch plan can completely change how buyers respond in the first days on market.
- Better visuals and stronger media
- Sharper market positioning
- More controlled negotiation process
Want to see what this could look like for your home and next move? Book your strategy call with Craig or get your home value and move-up plan here.
Choose the Best Next Step for Where You Are Right Now
Not everyone is ready to book the call immediately. These are the strongest next clicks for qualified sellers, buyers, and move-up families.
Get Your Home Value + Next-Step Plan
Start with a real valuation, clearer pricing context, and a better sense of what your current home could unlock before you make a major move.
Get Your Home Value + Next-Step PlanSee the Smartest Way to Upsize in Coquitlam
Planning to buy and sell at the same time? Start with the page built to help families understand timing, spread, and next-step strategy.
View the Upsizing StrategyLearn How to Protect Your Sale Price
Understand the mistakes that cost sellers money and the strategy Craig uses to create momentum, stronger demand, and better outcomes.
Avoid the Costly Seller MistakesWhat Clients Actually Experience Working With Craig
These reviews reflect the same themes again and again: patience, strong communication, real strategy, and outcomes that feel well guided instead of stressful.
“Craig sold our home in only 6 days with multiple offers. We were kept informed constantly and felt guided through every next step.”
“We worked with Craig for over 3 years to find the perfect home. He was endlessly patient, moved fast when the opportunity came, and advocated for us throughout.”
“Craig helped us sell and buy with patience and great communication. The marketing was excellent, the sale created multiple offers, and the purchase side was handled smoothly.”
“Craig absolutely delivered, exceeding expectations. His media, presentation, communication, and negotiation made the sale feel controlled even as the market changed.”
“As first-time buyers, we had countless questions. Craig was organized, patient, never pushy, and made the whole process manageable and enjoyable.”
“His approach is clear and data-driven and resulted in multiple offers for our sale. Overall an excellent experience.”
Strong communication, smart pricing, and a clear plan matter. Build your plan with Craig or get your home value first.
See what your next move could really look like before you commit.
Most families focus too much on the total price of the next home. The smarter way to think about moving up is to understand your likely equity, selling costs, commission, mortgage needed on the next home, and what the monthly payment may look like after the move.
This calculator helps you pressure-test the move before it becomes urgent. It gives you a clearer picture of your likely sale position and the size of the gap between where you are now and where you want to go next.
- Estimate likely selling costs so you can plan your next move more clearly
- Estimate your likely equity after mortgage and selling costs
- See your move-up gap more clearly
- Estimate your required next mortgage
- Preview an approximate monthly payment on the next home
This is meant to give you clarity fast. Once you have the rough numbers, book a strategy call with Craig and he can help refine the real plan around timing, neighbourhoods, and next-step decisions.
Move-Up Calculator
Use rough numbers for now. Craig can help refine the strategy with real pricing, actual costs, and market context.
Your estimated move-up picture
Compare the Kind of Move You Are Really Making
Strong move-up planning is not only about price. It is also about what type of home you are aiming for next, what lifestyle you want, and how much stretch actually makes sense for your family.
Detached
More space. More privacy. Bigger move-up jump.
Detached moves usually come with the biggest lifestyle jump, but also the largest gap. This is where sale strategy, equity protection, and neighbourhood selection matter most.
Explore Where to Buy a Detached Home in Coquitlam
Townhouse
Often the smartest move-up step for growing families.
Townhomes can create a meaningful jump in function, layout, storage, and daily livability without forcing the same gap as a detached purchase.
See the Best Townhome Move-Up Strategy
Apartment
Condos can be the starting point that funds the next move.
For many buyers, the first real move-up strategy starts by understanding how much equity a condo or apartment can contribute toward the next home.
See What Your Current Home Can Unlock
Strong service. Real confidence. A style that makes people want to work with him.
Craig’s clients are impressed by his calm presence, strong communication, and the way he goes above and beyond. His service style is shaped by more than 25 years of helping people feel looked after, understood, and well guided.
He is a husband, a father, and deeply tied to the Tri-Cities community. That personal grounding shows up in how he works with families, sellers, first-time buyers, and move-up clients making major decisions.
The result is a client experience that feels prepared, professional, and genuinely supportive from beginning to end.
Community-rooted
Craig’s story is rooted in Port Moody, Coquitlam, and the Tri-Cities lifestyle that buyers and sellers already know and value.
Relationship-first
Craig is not transactional. He works to build strong, honest, long-term relationships that make clients feel supported.
If your goal is to sell well, your first step is not guessing. It is clarity.
Too many homeowners start with assumptions. They look at headline prices, automated estimates, or what a neighbour got months ago and assume it applies to them.
Craig helps sellers look at the move the right way: current positioning, likely buyer demand, the best launch strategy, and whether the timing is right to act now or prepare first.
That is why the strongest next step for most sellers is to start with a proper valuation and then move into strategy.
- Get clearer on what your home may be worth right now
- Understand what could increase or limit your sale price
- See whether your next move makes sense before you commit
What Craig Will Help You With on the Call
This strategy call is built for serious buyers, sellers, and move-up clients who want useful advice and a clear next step.
- Clarify whether now is the right time to move or prepare first
- Understand your likely value and what that means for your next purchase
- Talk through neighbourhood fit, timing, and what to do next
- Map out the strongest path if you are buying and selling together
Start with a clearer plan
Tell Craig what you are trying to figure out and he will help you map the strongest next step.
Most clients leave this call with more clarity — even if they are still months away from making a move.
You do not need more noise. You need a clearer plan.
If you are thinking about selling, buying, or upsizing in Coquitlam, Port Moody, or Port Coquitlam, start with the next step that gives you the most clarity.